How to make sure that old customers recognize you!

A few months ago I have started my own firm. It is not a huge one. I would say this is pretty small. We operate just in the local district and we provide 1 of these services which are highly needed as everyone uses occasionally. There is only 1 problem with that industry – the competition is really tough. Furthermore, all competitors provide the same services for the same price. In that branch, there is no space for different services and their variations.